What is Product Fit ? — Guide to New PMs

Dhaval Thakur
3 min readFeb 1, 2023

In this story I would be going through one very important concept which every product manager new or experienced one should know. Its called Product Fit. What is Product Fit? And Why the heck its a lot important to understand product fit for success of your product?

What is Product Fit?

Product fit refers to the degree to which a product meets the needs and wants of its target market. It is important in product management because if a product does not have a good fit with its market, it is unlikely to be successful. A product that has a good fit with its market will be more likely to be adopted and used by customers, which in turn will drive revenue and growth for the business.

What is Product Fit? (Image Credits: Developer Experience Knowledge Base)

Product fit is important to consider throughout the product development process, as it can inform decisions about features, pricing, and marketing. A product manager must understand their target market, including their needs, pain points, and preferences, and then ensure that the product is designed to meet those needs.

Additionally, finding a good product fit is crucial to the success of a product or a company, as it will help to ensure that the product is appealing to its target market, and that the company is able to generate revenue from it. A good product fit can also help to increase customer loyalty…

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Dhaval Thakur
Dhaval Thakur

Written by Dhaval Thakur

Data Enthusiast, Geek, part — time blogger. Every week 1 new Data Science/ Product Management story 🖥 I also write on Python, scripting & blockchain